The short campaigning period for Japan's snap general election on Sunday is making social media strategy increasingly important for reaching voters, analysts say, with mixed results among veterans and newcomers alike.While the ruling Liberal Democratic Party soars in media polls with its leader Sanae Takaichi showing strength in her online engagement as prime minister, the new main opposition Centrist Reform Alliance appears to face similar social media challenges as its founding parties, and the emerging populist Sanseito party reports it is seeing diminished online reach compared with the…READ FULL ARTICLE
