Japan's instant noodle giant Nissin Foods enters Myanmar market

Japan's leading instant noodle maker Nissin Foods Holdings Co. has entered the Myanmar market, seeking to cash in on swelling consumption in one of the world's fastest growing markets.Sar Taw Kal Nissin Co., its local manufacturing joint venture with Lluvia Ltd., Myanmar's leading flour milling firm, released last week two types of packaged noodles with locally suited chicken flavor under the Wah-Lah brand, meaning "Have you eaten?" in the local language.The joint venture, established in May 2017, will soon add two more flavors -- chilly Korean kimchi and spicy sesame -- with all four types…READ FULL ARTICLE