Japan's Dom Dom Hamburger launches 1st overseas outlet in Taipei

Dom Dom Hamburger, believed to be Japan's first hamburger chain, recently opened its first overseas outlet in Taipei, signaling ambitions for broader expansion.Sporting its signature crimson elephant mascot, Dom Dom Hamburger, which was established in 1970, predates McDonald's entry into the Japanese market. The Japanese chain is introducing an inventive menu that includes its whole soft-shell crab burgers to Taiwanese diners.The Taipei outlet was opened on Oct. 1 in a downtown department store. The shop is operated under a franchise agreement between Japan's Dom Dom Food Service and a Taiw…READ FULL ARTICLE