The Japanese government's stockpiled rice released through direct contracts with retailers began hitting store shelves Saturday, with consumers flocking to the cheaper products.Major supermarket operator Ito-Yokado Co. and home appliance company Iris Ohyama Inc. were the first to start selling the rice at some of their shops, both setting a price tag of 2,160 yen ($15) including tax for a 5 kilogram-bag.At an Ito-Yokado store in Tokyo's Ota Ward, 500 bags of rice sold out in just 30 minutes since its opening at 10 a.m. Other Ito-Yokado stores will also start selling the rice on Sunday or la…READ FULL ARTICLE